Category Archives: Scroll & Quill Consulting

The “irratonal” in sales

Writing to persuade readers to act is not pure logic. Sometimes this raises suspicions. What are those manipulative writers up to? Why not just make the case and be done without all that emotional rhetoric and red type? (I’m just … Continue reading

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www.markhorne.com

OK, as much as I was impressed with how Jandy used the wordpress template, I’m even more impressed now when I realized I didn’t have time to figure it out.  Instead I sat down at my keyboard with the free … Continue reading

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Sales writing means no tricks

If you read the literature in books or on the net, you know that people claim there are all sorts of tricks to sales writing. But a recent visit to Branson, MO on the part of some friends of mine … Continue reading

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Your Corporate Blog is not your sales brochure

I was reading a book on business by one of the more famous freelance writers (while the book was on starting a writing business, the section could apply to any small business start up). The author was giving guidance for … Continue reading

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How much do you charge?

I haven’t written about writing lately, so I direct your attention to this blog post, with which I interacted.  The occasion of the post was that Robert Bly saw a recommendation that, unless your customer complains, you are not charging … Continue reading

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Since I haven’t written about freelance writing in awhile…

(That is mainly because I have no client who pays me to do so.) But I just want to express my wistfulness that St. Louis is not more like Dallas in some ways.  Mainly, when someone posts this sort of … Continue reading

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Day in the life of a freelancer

Totally brilliant. But if my spouse gets a 100k/yr job, I’m quitting.

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My first (partial) book gig ever

Here’s the cover, and here is George’s commendation.  As he says, I came into the project especially for the chapter on nineteenth century missions.  It was an honor to be part of it because, for a small book, it was … Continue reading

Posted in autobio, Scroll & Quill Consulting | 1 Comment

It seems wrong to rant elsewhere without linking it here

Websites for writers with low self-esteem.

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Anyone have experience with Typepad?

I’ve run into a business problem.  Any of you know what I’m missing?  If I need to go back to XP, that will be difficult or impossible. By the way, even with Camino, the new update of WordPress only shows … Continue reading

Posted in Scroll & Quill Consulting, What's going on | 4 Comments